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Simple and Attainable

No, I am not referring to my ex-girlfriends. I am talking about this magical time of the year when this year becomes last year, and my future is Timbuk 3 bright thanks to the long list of resolutions I create for the upcoming and soon to be awesome year. Unfortunately, the optimism is short-lived as the list of resolutions quickly evolve into character faults that are…

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All I want for Christmas is a Drum Set

All I want for Christmas is a drum set. Well, while I do want a drum set, there is more to it… Looking for insight, we recently met with the CEO of a local mobile game company after connecting through a mutual friend. His company had been through a roller coaster ride reaching the apex with over 50 employees and 10 million in yearly revenues. Eventually…

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Pimpin’ Ain’t Easy

I am a pimp. Not in the traditional sense, but I am a pimp. The majority of my job is trying to pimp our company and games to anyone willing (or unwilling) to give the time of day by every possible means. Spending each day writing emails, posting on Twitter, Facebook & Instagram, making cold calls, participating in press calls, responding to forums… it never ends.…

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Dr. Jekyll, Mr. Hyde and Social Media

I have never understood social media. As the only male in a family of volatile women social media was the gasoline to their pile of smoldering unresolved issues. Growing up with more of a bury it rather than deal with it approach, social media provided the passive aggressive vehicle needed to exchange character flaws and “constructive criticism” with each other (and the world). From my perspective…

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The Heater Bs and Love Hate Relationships

Being new to blogging I was wondering about the word blog. And trying to think of what the letter B in blog stands for…biographer? bemoan? bitch? Anyway, not sure where I was going with that but there are a few frustrations I as a developer need to share about the app store. The app store transports me back to the middle of the high school cafeteria…

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What would I do for a new user?

In the game app space users are gold. They are all gold, but their value varies. Some of the fool’s gold users uninstall our games as fast as they install them while some of the gold nugget users continue to log heavy minutes everyday months after installing. All of our success metrics are driven by users. The more users you have the more users you have…

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Summer Vacation

Since my tent camping days are mostly in the in the rearview and because my wife and I have been talking about buying a travel trailer, we rented a trailer and braved the elements in a brand new air conditioned cable ready luxury house on wheels for our summer vacation. We piled our two kids, two dogs and as much booze and bad for you food…

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So I guess we are bloggers now…

So I guess we are bloggers now…. not something on our bucket list, but there isn’t much we won’t do these days to promote our company.  With that said, i give you the first official AppA11y blog post.  (I almost just bored myself to sleep rereading that.) In case you are having trouble sleeping, here is a little backstory as to how we came to exist….…

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